Cut-price, what cost?

‘Cut-price, what cost? How supermarkets can affect your chances of a healthy diet’ is the fourth in a series of reports in which the National Consumer Council (soon to become part of the new agency Consumer Focus) rates the UK’s top eight supermarkets on how they help their customers shop, cook and eat more healthily. The ratings are based on the salt content of supermarkets’ own-brand foods, front and back-of-pack nutrition labeling, price promotions, prevalence of sweets at the checkout, and the information and advice the supermarkets make available.

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